The Recession Resilience Blueprint: How CPG Leverages Data Analytics Admin February 15, 2023

The Recession Resilience Blueprint: How CPG Leverages Data Analytics

Expert Insights and Best Practices for Building a More Resilient Business Model

Our Speakers

Mark Bedford

Advisory Board member & Independent Consultant | Ex – General Manager Microsoft Solutions

Shanawaz Sheriff

Practice Head – Data & Analytics

In today’s ever-changing market, Consumer Packaged Goods (CPG) companies face many challenges, such as economic downturns, shifting consumer preferences, and intensifying competition.

Fortunately, CPG organizations can utilize data analytics strategies to overcome these obstacles. By gathering and analyzing data from diverse sources, CPG companies can gain valuable insights into consumer behavior and preferences, market trends, and demand forecasts.

Join us as we discuss best practices for using data to make informed business decisions and how CPG companies can prepare for economic downturns by leveraging data analytics strategies.

Our webcast features industry expert Mark Bedford, a former General Manager of Microsoft Solutions and current Advisory Board member and Independent Consultant and is hosted by Shanawaz Sheriff, Practice Head for Data & Analytics.

In our webcast, we discuss the strategies CPG companies have used to navigate through economic recessions and explore the ways data analytics can help CPG companies attain sustainability objectives in relation to COP summits and their associated targets. We also examine how businesses can use data to enhance their media spending and reduce expenses.

From the webcast, you'll learn:

  • How to identify and prioritize key opportunities for your business in times of economic uncertainty
  • How to use data analytics to drive better decision-making and achieve more impactful results
  • How to build a sustainable and resilient business model that can withstand economic downturns
  • How to leverage technology and innovation to stay ahead of the curve

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