- May 2, 2018 Data Brokers: How Can Consumer Goods Companies Maximize ROIConsumer goods companies are increasingly realizing the value of leveraging data and driving well-informed decision making that is...
- April 18, 2018 CPG Revenue Management Success: Using Advanced Analytics To Build Pricing And Promotion StrategiesIn recent years, a rapidly increasing number of consumer packaged-goods (CPG) companies and retailers have been successfully using...
- March 27, 2018 4 Best Practices For Designing A Winning CPG Pricing Strategy20 million price points per year complicate the matter of pricing consumer packaged goods (CPG); with each price point...
- February 12, 2018 CPG Marketing & Sales: Harnessing Big Data & AI To Boost RevenueCompared to other industry firms, the ones in the CPG industry spend a colossal amount of money on...
- January 18, 2018 Advanced Analytics: 4 Simple Steps For Enterprise Adoption86 Percent of Predictive Analytics Users Report Tangible Gains to Their Bottom Line– Forbes Technology Council“Data is the...
- December 27, 2017 Top 6 Business Intelligence Trends To Watch For In 2018 And BeyondInsight-driven decision making has always been a stern necessity for organizations to gain the competitive edge and stay...
- December 3, 2017 Why CPG Companies Need AI In Their Revenue Management StrategyCompared to other organizations from other industries, CPG businesses are typically more reliant on decision-making efficiency to remain...