Advanced Analytics Clinical Trails
How Advanced Analytics Is Transforming Clinical Trials

How Advanced Analytics Is Transforming Clinical TrialsAmid the COVID-19 pandemic, the world is grappling to flatten the curve so that the healthcare resources aren’t stretched too thin. We aren’t just betting on social isolation and eventual herd immunity to manage these unprecedented times. Scientists worldwide are working round the clock to come up with cures

Data Science Use Cases
7 Major Data Science Use Cases In Sales

7 Major Data Science Use Cases in Sales Enterprises are embracing data science and analytics across various functions to leverage data to reduce costs, improve efficiency and drive revenue.  With respect to sales, there are numerous use cases where data analytics can be applied. And many more use cases are fast emerging. According to a

Graph Analytics
5 Major Use Cases of Graph Analytics

5 Major Use Cases of Graph Analytics The application of graph processing and graph databases will grow at 100% annually through 2022 - Gartner Data by itself has little to no value. Connecting data is essential to provide context, make sense of the underlying implications of data and for analytics to deliver value.  Business users across

Feature Engineering
The What, Why and How of Feature Engineering

The What, Why and How of Feature engineering Artificial intelligence and machine learning have pervaded every industry, yielding substantial returns to those invested in them. As Machine Learning technologies grow more powerful and proliferate, companies are taking it as their imperative to implement these technologies to gain a competitive edge. While machine learning involves training

Advanced Analytics For Marketing And Product Innovation (1)
How Different CPG Companies Are Leveraging Big Data & Analytics for Marketing and Product Innovation

How Different CPG Companies Are Leveraging Big Data & Analytics for Marketing and Product InnovationCompared to businesses in other industries, the ones in the Consumer Goods (CG) industry spend a colossal amount of money on marketing and advertising. Advertising campaigns tend to have a major influence on the shopping and buying behaviors of consumers, driving

How to Use Big Data For Improving Driver Safety 1
How To Use Big Data For Improving Driver Safety

How To Use Big Data For Improving Driver Safety Road traffic accidents claim more than 1.25 million lives a year, which costs most countries about 3% of their GDP and remains the leading cause of death of people between the ages of 15 and 29, a report by World Health Organization (WHO) claims. The WHO has undertaken

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