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January 13, 2020 Extracting Actionable Insights From Data: What You Need To KnowWhile organizations today generate and capture a vast amount of raw data, they fail to effectively harness the...
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November 28, 2019 Top 10 CPG Industry Trends For 2020In the past decade, the way people shop and engage with CPG brands has undergone an unprecedented change...
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December 21, 2018 Marketing MIX Modelling: Maximizing The Impact Of Marketing SpendMarketing teams in most CPG organizations mostly use primary and secondary research data available, to optimize their marketing...