- July 9, 2018 A Quick Guide To Choosing A Trade Promotion Optimization Software58 percent of respondents in a POI survey confirmed that they have invested in a trade promotion optimization software(TPO) for global...
- November 2, 2017 4 Major BI Challenges For The FMCG Industry And How To Overcome ThemTraditionally the FMCG industry is an extremely competitive business.The diverse, broad and hard-to-predict influencing factors in sales, marketing...
- October 19, 2017 FMCG Sales Success: Using An Intelligent BI For Taking Faster And Accurate DecisionsThe success of sales executives, Irrespective of the industry they operate in, is heavily reliant on how well-informed...
- October 4, 2017 The Secret Solutions That Increased The Marketing ROI Of Fortune 100 Fmcg Companies By Over 3%Throughout the chapters of history, the target market of the FMCG industry is huge and constantly expanding. In...