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September 10, 2024 Applications of Artificial Intelligence(AI) in CPG IndustryAI Technologies Will Be in Almost Every New Software Product by 2020 – GartnerArtificial Intelligence has consistently been...
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July 22, 2024 6 Ways to Drive Sustainability in TransportationThe world is facing a pressing crisis in terms of a rapidly expanding population, depleting resources, growing carbon...
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June 11, 2024 Trade Promotions: Strategies, Best Practices And ToolsAccording to a study by Consumer Goods, 55% of the amount spent on trade promotions fail to grow the...
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June 3, 2024 The What, Why And How Of An Effective Management Reporting SystemWhat Is a Management Reporting System?A management reporting system is a part of a management control system that...
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April 18, 2024 The 5 Major Benefits Of Self-Service BI (Business Intelligence)What is Self-Service BI ? (Business Intelligence) Traditional Business Intelligence (BI) systems were not very savvy in terms...
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January 30, 2024 The Importance Of Post Promotion Analysis And How To Get It RightTrade promotion optimization largely depends on an exhaustive understanding and analysis of event ROI. Post-Event Analysis/ Post-Promotion Analysis determines...
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January 11, 2024 4 Best Practices For Designing A Winning CPG Pricing Strategy20 million price points per year complicate the matter of pricing consumer packaged goods (CPG); with each price point...
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January 17, 2019 Top 5 Predictive Analytics Use Cases In The Retail IndustryWe are all aware of the troves of data, retail businesses generate on a daily basis. However, this...
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October 10, 2018 Optimizing CPG Advertising Spend With Advanced AnalyticsCompared to organizations in other industries, CPG companies spend a colossal amount of money on marketing and advertising...
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September 26, 2018 5 Amazing Business Benefits Of Data VisualizationData visualization, true to its name, is the representation of data in a pictorial or graphical format, which...