Advanced Analytics For Insurance
Advanced Analytics For Insurance Industry: 6 Major...

Advanced Analytics For Insurance Industry: 6 Major Use Cases The insurance industry is a high-risk sector. Navigating through tricky claims procedures, pricing and promotion, mitigating risks, cash repression, natural perils, ensuring compliance are some of the toughest problems that pose

UNDERSTANDING DATA
Understanding Data Governance And Who Should Own I...

Understanding Data Governance And Who Should Own It Introduction Data governance is the foundation for managing data efficiently and making the organization’s data reliable and trustworthy. The tenets of data governance are to establish methods, layout clear responsibilities and develop

Understanding the 5vs
Understanding The 5Vs Of Big Data

Understanding The 5Vs Of Big Data In order to understand at what point ‘data’ transitions into being ‘big data’, and what its key elements are, it is imperative that we study the 5 Vs associated with it:  Velocity, Volume, Value,

Marketing Mix Modelling
Marketing MIX Modelling: Maximizing The Impact Of ...

Marketing MIX Modelling: Maximizing The Impact Of Marketing Spend Marketing teams in most CPG organizations mostly use primary and secondary research data available, to optimize their marketing strategy. While this is important, you may be missing an important piece of