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May 9, 2018 Trade Promotion Optimization: Challenges And How AI Can Help40% of CPG trade promotion spending doesn’t drive the desired results – Nielsen Holdings What is the retailer...
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CPG Revenue Management Success: Using Advanced Analytics To Build Pricing And Promotion StrategiesRevenue ManagementApril 18, 2018 CPG Revenue Management Success: Using Advanced Analytics To Build Pricing And Promotion StrategiesIn recent years, a rapidly increasing number of consumer packaged-goods (CPG) companies and retailers have been successfully using...
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February 12, 2018 CPG Marketing & Sales: Harnessing Big Data & AI To Boost RevenueCompared to other industry firms, the ones in the CPG industry spend a colossal amount of money on...
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January 25, 2018 Why A CPG Firm’s Business Intelligence Needs AIINFORMATION IS THE OIL OF THE 21ST CENTURY, AND ANALYTICS IS THE COMBUSTION ENGINE – GARTNERThis statement rings...
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January 18, 2018 Advanced Analytics: 4 Simple Steps For Enterprise Adoption86 Percent of Predictive Analytics Users Report Tangible Gains to Their Bottom Line– Forbes Technology Council“Data is the...
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December 3, 2017 Why CPG Companies Need AI In Their Revenue Management StrategyCompared to other organizations from other industries, CPG businesses are typically more reliant on decision-making efficiency to remain...
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Infographic: Key Questions An AI-Powered Business Intelligence Can Answer For FMCG ExecutivesBI and AnalyticsNovember 9, 2017 Infographic: Key Questions An AI-Powered Business Intelligence Can Answer For FMCG ExecutivesCompared to other industry firms, the ones in the FMCG business generate colossal amounts of data every day....
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November 2, 2017 4 Major BI Challenges For The FMCG Industry And How To Overcome ThemTraditionally the FMCG industry is an extremely competitive business.The diverse, broad and hard-to-predict influencing factors in sales, marketing...
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The Secret Solutions That Increased The Marketing ROI Of Fortune 100 Fmcg Companies By Over 3%Revenue ManagementOctober 4, 2017 The Secret Solutions That Increased The Marketing ROI Of Fortune 100 Fmcg Companies By Over 3%Throughout the chapters of history, the target market of the FMCG industry is huge and constantly expanding. In...
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August 31, 2017 12 Ways Business Intelligence Can Help Your FMCG OrganizationOrganizations generate colossal amounts of data every day. However, only a handful of them are able to harvest...