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Augmented Analytics 1
How Augmented Analytics Is Transforming Business I...

How Augmented Analytics Is Transforming Business Intelligence Despite the growing presence of data analytics, organizations haven’t managed to leverage its power to the fullest and this perhaps can be attributed to the failure of most data analytics initiatives. Gartner estimates

predictive analysis
Top 5 Predictive Analytics Use Cases In The Retail...

Top 5 Predictive Analytics Use Cases In The Retail Industry We are all aware of the troves of data, retail businesses generate on a daily basis. However, this repository of critical data is worthless if it cannot be translated into

Trade Promotions Strategies Best Practices
Trade Promotions: Strategies, Best Practices And T...

Trade Promotions: Strategies, Best Practices And Tools According to a study by Consumer Goods, 55% of the amount spent on trade promotions fail to grow the brand for both the manufacturer and the retailer. That’s why both the parties need to

CPG Industry Trends
Top CPG Industry Trends To Watch For In 2019

Top CPG Industry Trends To Watch For In 2019 Consumer Packaged Goods companies, or CPGs, exist in a dynamic market where today’s consumers have much higher expectations than their predecessors in terms of service as well as the quality of

Applications Of Artificial Intelligence
Applications Of Artificial Intelligence In The CPG...

Applications Of Artificial Intelligence In The CPG Sector AI Technologies Will Be in Almost Every New Software Product by 2020 – Gartner Artificial Intelligence has consistently been a buzzword in the last few years. However, merely jumping on the bandwagon

Big Data Analytics
How Weather Impacts Retail Sales & How Big Da...

How Weather Impacts Retail Sales & How Big Data Analytics Can Help The celebration is not only for festivals and seasons, it is also for Sales. As much as shelf life, product positioning, branding, and location, influence sales so do

Trade Promotion Optimization Software
A Quick Guide To Choosing A Trade Promotion Optimi...

A Quick Guide To Choosing A Trade Promotion Optimization Software 58 percent of respondents in a POI survey confirmed that they have invested in a trade promotion optimization software(TPO) for global markets and 88 percent of them have invested in multiple trade promotion

CPG REVENUE MANAGEMENT
CPG Revenue Management Success: Using Advanced Ana...

CPG Revenue Management Success: Using Advanced Analytics To Build Pricing And Promotion Strategies In recent years, a rapidly increasing number of consumer packaged-goods (CPG) companies and retailers have been successfully using big data and advanced analytics to enhance revenue management.

4 Best Practices For Designing A CPG Pricing Strategy
4 Best Practices For Designing A Winning CPG Prici...

4 Best Practices For Designing A Winning CPG Pricing Strategy 20 million price points per year complicate the matter of pricing consumer packaged goods (CPG); with each price point exposed to the further influence of discount, rebate, and trade allowance categories,

Key Questions An AI Powered Business Intelligence Can Answer For FMCG Executives
Infographic: Key Questions An AI-Powered Business ...

Infographic: Key Questions An AI-Powered Business Intelligence Can Answer For FMCG Executives Compared to other industry firms, the ones in the FMCG business generate colossal amounts of data every day. Even though most FMCG companies use some type of Business

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