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May 9, 2018 Trade Promotion Optimization: Challenges And How AI Can Help40% of CPG trade promotion spending doesn’t drive the desired results – Nielsen Holdings What is the retailer...
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CPG Revenue Management Success: Using Advanced Analytics To Build Pricing And Promotion StrategiesRevenue Management
April 18, 2018 CPG Revenue Management Success: Using Advanced Analytics To Build Pricing And Promotion StrategiesIn recent years, a rapidly increasing number of consumer packaged-goods (CPG) companies and retailers have been successfully using... -
February 12, 2018 CPG Marketing & Sales: Harnessing Big Data & AI To Boost RevenueCompared to other industry firms, the ones in the CPG industry spend a colossal amount of money on...
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January 18, 2018 Advanced Analytics: 4 Simple Steps For Enterprise Adoption86 Percent of Predictive Analytics Users Report Tangible Gains to Their Bottom Line– Forbes Technology Council“Data is the...
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November 30, 2017 Important Use Cases Of AI-Powered Chatbots In The Banking IndustryToday’s companies are racing towards artificial intelligence to make it a big part of their digital strategy. The...
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The Secret Solutions That Increased The Marketing ROI Of Fortune 100 Fmcg Companies By Over 3%Revenue Management
October 4, 2017 The Secret Solutions That Increased The Marketing ROI Of Fortune 100 Fmcg Companies By Over 3%Throughout the chapters of history, the target market of the FMCG industry is huge and constantly expanding. In... -
June 28, 2017 Why Chatbots Are The Perfect Fit For Mode 2 Of Bimodal It?Bimodal IT or as Gartner describes it “the practice of managing two separate but coherent styles of work: one focused...
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October 2, 2016 Bridging The Gap Between Social And Enterprise AnalyticsAfter most companies decided to standardize their transaction systems and implemented ERP’s, huge amount of data got captured...