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January 24, 2019 5 Growth Strategies CPG Companies Should Follow In 2019 And BeyondThe CPG or Consumer Packaged Goods industry is a massive one, globally. It also has a varied range...
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January 11, 2019 Trade Promotions: Strategies, Best Practices And ToolsAccording to a study by Consumer Goods, 55% of the amount spent on trade promotions fail to grow the...
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August 28, 2018 5 Trade Promotion Optimization Myths You Need To Stop BelievingDeriving maximum returns from their trade investment is a much-desired aspiration for most Consumer Packaged Goods (CPG) companies...
